Marketing Manager

Recruiter
NJW Associates Ltd
Location
Holberrow Green
Salary
£45,000 per annum
Posted
29 Jul 2017
Closes
15 Sep 2017
Sector
General
Contract Type
Full Time

A leading global manufacturer of industrial generators and compressors are currently seeking a Marketing Manager with experience of product marketing, as well as proven experience in digital marketing campaigns, ideally within the engineering industry. They work with a diverse customer base through a family of trusted brands.

The Role: As Marketing Manager you will be: -

RESPONSIBILITIES:

  • Develop and manage promotion campaigns to drive product awareness and user engagement
  • Organising Product Launches to build awareness
  • Understand customer needs and gather product requirements
  • Work closely with the Demand Generation team to determine product priorities and initiatives
  • Distill key functionality and features of the product into compelling marketing assets and advertising possibilities
  • Plan the launch of new releases and manage the cross- functional team to execute the plan
  • Communicate with sales team to coordinate joint marketing/sales activities
  • Work across company marketing to manage online marketing campaigns, events, SEO, web design and more
  • Continuously monitor the market to identify new opportunities and gain competitive advantages
  • Collaborate with external partners such as agencies and technical writers to ensure they deliver high-quality product- related content and layouts.
  • Prepare public appearances such as exhibitions at trade shows, customer visits and training sessions

To be successful in the Marketing Manager role you will have:

  • Proven experience as a Marketing Manager within product marketing or engineering and digital marketing
  • Proven analytical and problem-solving abilities
  • Strong copy writing skills and the ability to communicate complex ideas
  • Strong attention to detail
  • Familiar with graphic design software and able to modify and generate graphic designs

In return you will receive an excellent benefits package which includes:

  • £45 - 55,000
  • 25 days holiday, rising to 32 with length of service
  • Pension after 3 months
  • 2 x salary life assurance
  • Health Plan Scheme

Possible backgrounds: Marketing Manager, Product Marketing, Marketing, Engineering, Engineer, Digital Marketing. Head of Marketing, Marketing Director