Digital Marketing Executive

Recruiter
Forward Thinking Recruitment Limited
Location
Smethwick
Salary
£20,000 per annum
Posted
29 Jul 2017
Closes
17 Aug 2017
Sector
General
Contract Type
Full Time

Digital Marketing Executive

My clients are a leading B2B brand and we are going through an exciting growth phase. Currently seeking an experienced Digital Marketing Executive to join our Midlands team. The successful candidate will be responsible for assisting the Strategic Marketing Manager with the delivery of the marketing plan. They will be required to support numerous marketing related tasks in order to create and develop brand value. In addition to a creative flair, this post requires strong verbal and written communication skills as well as the ability to simultaneously manage multiple projects. The Digital Marketing Executive will be working within our busy marketing department and will be very commercially focussed, creating compelling content for our product range.

The Digital Marketing Executive will be responsible for:

  • Responsible for multiple websites on the Magento platform
  • Manage the day-to-day e-commerce functions
  • Producing copy and making product pages
  • Supporting the implementation of digital marketing campaigns that drive ROI
  • Maintaining the business social media accounts
  • Monitoring and reporting on marketing and competitor activities
  • Implementing SEO strategies
  • Managing multiple PPC campaigns
  • Working alongside agencies to develop multiple websites
  • Writing blogs, social and website content

Essential skills & experience:

  • A degree or professional qualification in marketing or a related discipline
  • Understanding of B2B and B2C sales channels and routes to market
  • Previous experience of developing digital marketing campaigns
  • Good organisational skills
  • Strong attention to detail and ability to consistently produce quality results
  • Experience of Magento or similar CMS would be an advantage
  • Experience with analytical tools (webmaster tools, google analytics, AdWords)
  • Knowledge and use of Mailchimp or similar e-mail marketing tool
  • Strong proficiency in Microsoft Excel and Word
  • Previous knowledge of good SEO/ PPC practices

Person requirements:

We are looking for a flexible individual with a can-do attitude and strong team working skills, who is happy to go above beyond their own responsibilities to help others at busy times. As the candidate will be working closely with colleagues at all levels within the business, diplomacy and strong interpersonal skills are essential. The successful candidate must demonstrate excellent communications and influencing skills.

Benefits

  • Competitive Salary
  • Friendly working environment
  • Automatic enrolment into our defined contribution workplace pension plan (dependent upon eligibility)
  • On-site free staff parking
  • On-going career development opportunities