Marketing Executive

Recruiter
Central Mailing Services
Location
Birmingham
Salary
£18,000 per annum
Posted
06 Aug 2017
Closes
22 Sep 2017
Sector
General
Contract Type
Full Time

The successful candidate will be involved in and managing campaigns to promote Central Mailing Services brand and products, alongside work for the customers of the business.

  • The role is varied including duties that include:
  • Planning
  • Email and SMS campaign creation and management
  • SEO and online marketing
  • Website development
  • Social Media Management
  • Copy writing
  • Analysis of Googleanalytics
  • Research
  • Company Brand Management
  • Budgeting
  • Management of online review systems

Responsibilities will include:

  • Liaising with department heads and senior management team, customers, colleagues, suppliers, and partner organisations
  • Communicating with target audiences and managing brand campaigns and strategy
  • Sourcing promotional opportunities, both online and external
  • Managing the production of marketing materials, including brochures, leaflets, posters, flyers, newsletters, email correspondence, social media content and website collateral such as blog posts
  • Writing and proof reading copy
  • Monthly analysis of SEO and web marketing results and analytic and generation of reports to ensure growth targets are met/exceeded
  • Work with the Client Services team to assist with any customer marketing requirements
  • Conducting market research, including customer review audits and competitor research
  • Managing Marketing Budgets
  • Evaluating Marketing campaigns such as SEO landing pages or projects and AD word trials
  • Supporting the Managing Director and Sales and Marketing Director

Skills Required:

  • Attention to detail
  • Communication and Interpersonal Skills
  • Analytical skills
  • SEO knowledge
  • The ability to use own initiative
  • Works well under pressure toward deadlines
  • Creativity
  • Drive
  • IT Literacy
  • Numeracy
  • Teamwork
  • Influencing and negotiation skills
  • Business Awareness

Working hours are 9-5pm Monday to Friday with 1 hour for Lunch. Overtime is paid at time and a half. This role is often challenging and fast paced