Marketing Sales Manager(12 months)

38000.00 - 42000.00 GBP Annual + GBP38000 - GBP42000/annum 12 months contract
11 Sep 2017
09 Oct 2017
Job Type
Contract Type
Our client based in Tamworth is looking to appoint a Category Marketing Sales Activation Manager. An exciting opportunity for a new Category Marketing Sales Activation Manager based from the Tamworth location (although will be expected to spend up to 30% of time in South Wales Office).

The Category Marketing Sales Activation Manager will own specific campaign / promotional definition, creation and preparation for implementation. The role will work closely with the Campaign Manager based in South Wales office.

This role is looking for a motivated and talented individual, with a passion for effective planning and delivery.

Main Responsibilities:

* Create and implement a campaign calendar working in conjunction with the category marketing team.
* Develop specific activity by industry that maximises market based opportunity for the company.
* Develop a detailed process to implement as the 'blue print' for campaign creation and definition.
* Maintain a strong working knowledge of our customers and key routes to market as they influence activation
* Conceive NEW activity across the designated range within the company portfolio, to drive leads and sales activities within this area.
* Develop a campaign strategy to optimise the ranges and maximise revenue & profit potential.
* Through research and field visits fully understand the customer experience. Identify key competitor and market trends for the largest industry verticals
* Create buy-in for the campaign vision both internally and with external partners.
* Work with the internal stakeholders (Sales / Marketing / Data / Finance etc.) and conduct campaign analysis within the vertical industry categories.
* Conduct campaign delivery reviews with suppliers on a pre-agreed timetable
* Work with Core marketing and the Campaign team to report and implement best practice.

Essential Attributes:

* Education to a degree level in business studies or similar
* Marketing related experience with expertise in product management
* Ability to work with source data to interpret into a business case
* Strong market analytical skills (range analysis/market scoping)
* Proficient with various stages of the procurement cycle from definition to reporting
* Experienced with new product development and launches, so they can turn the proposition into a winning campaign.

Additional Information

* Excellent interpersonal, communication and negotiation skills
* Experience delivering results within a competitive marketplace
* The ability to analyse and manage the service & product business portfolio to build a credible campaign strategy
* Use data and information to make appropriate recommendations & facilitate solutions

Company offer good working environment an career progression. This role is to cover a maternity leave for 12 months but could go permanent as the business requires