Marketing Communications Coordinator

SF Group
£23,000 per annum
14 Sep 2017
26 Oct 2017
Contract Type
Full Time

Marketing Communications Coordinator required to join an automotive organisation based in the West Midlands.

You will be responsible for supporting in the delivery of multi-channel marketing campaigns and managing a number of day-to-day projects to drive the sale of their products in line with corporate objectives.

Key responsibilities:

  • Supporting the Communications Manager in campaign delivery; responsibilities spanning print, TV, digital and social media
  • Delivering day-to-day projects, including tactical activity and ownership of smaller scale partnership(s)
  • Managing email marketing
  • Creating quarterly EDM plans; adhering to and optimising defined process; delivering regular EDM activity; adopting a test-and-learn approach, measuring performance and optimising activity
  • Managing product brochures
  • Curating senior stakeholder feedback to lead a review of existing brochure format; adhering to and optimising defined process; ensuring timely briefing and delivery of brochures; monitoring to ensure sufficient levels of relevant stock
  • Champion for Dealer Marketing within the Brand team
  • Liaising with Dealer Marketing Manager to determine requirements ahead of time; ensuring that requirements are fed into wider briefs or briefed separately; making sure that assets align with brand activity and are supplied in a timely manner
  • Supporting the Marketing Manager in development of processes to improve, streamline and simplify how we plan and execute marketing activity; pro-actively searching out opportunities for improvement; becoming a champion for process, driving efficiencies through regular and timely communication, excellent project management and robust filing
  • Improving communication and working relationships across the business to ensure that all parties are involved and aware of marketing activity and impact; chairing weekly brand meetings, setting agendas and disseminating actions; ensuring that Regional Managers and dealer network are informed and engaged
  • Strong management of agency partners to improve working relationships, deliver efficiencies and improve creative output; ensuring all relevant inductions are completed, following proper briefing process for all projects (no matter how big or small) and ensuring regular and timely communication
  • Ensuring best possible use of European and Japanese assets through regular monitoring of asset libraries, spotting opportunities for usage, downloading relevant assets and sharing recommendations with the Marketing & PR Managers in a timely manner
  • Supporting Marketing Manager in budget management; working with Finance and wider Marketing team to determine monitoring process and ensuring adherence by all parties

My client is looking for:
Someone who posses strong written and verbal communications skills, good business awareness and can demonstrate an understanding of how the marketing function increases sales. Previous administration experience in a marketing department is essential as well as working knowledge of a wide range of marketing techniques and concepts.

Qualities/attributes required:

  • Proactive and motivated self-starter
  • Strong problem-solving skills and ability to think creatively
  • Extremely organised, methodical and showing a real attention to detail
  • Ability to work in a fast paced, dynamic work place and to tight deadlines
  • Show drive and initiative to drive continual improvement
  • Work well in a team and with a range of people, developing strong working relationships
  • Persuasive and diplomatic

What's on offer?
The client is paying £25,000 plus 25 days holiday + bank holidays, free parking, subsidised canteen, BUPA cover, Medicash and pension.

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