Digital Marketing Coordinator

Totally Recruitment Limited
15 Sep 2017
28 Sep 2017
Contract Type
Full Time
Totally Recruitment Ltd are currently recruiting for x 2 Digital Marketing Coordinators to work on behalf of our client based in the Stourbridge area. The company are one of the UK's leading suppliers of industrial equipment with an extensive range of products. Due to successful growth, they are looking for fresh talent to join their team!

The role of the Digital Marketing Coordinator will be to develop the business' multi-channel communication strategies, resulting in both online and offline sales growth.

This includes the following key areas:

- Content marketing
- Social media marketing
- Search engine optimisation
- Pay-per-click campaigns
- Email marketing


- Create and upload copy and images to the website(s)
- Write and dispatch email marketing campaigns
- Monitor website performance with web analytics software (Google Analytics)
- Design website banners and assist in developing website visuals
- Conduct keyword research
- Contribute to social media and brand awareness campaigns
- Contribute to company and industry blogs
- Assist in managing paid marketing campaigns (PPC)
- Help develop and execute content marketing strategies
- Manage contact and customer lists
- Provide accurate reports and analysis that demonstrates return on investment
- Assist in communicating marketing strategy internally

You will need:

- Strong verbal communication skills for articulating ideas to colleagues
- Excellent written communication skills for producing high quality content
- Good numeracy skills to calculate ROI
- Attention to detail and accuracy
- The ability to work independently and flexibly
- The capacity to prioritise and work across multiple projects
- The ability to work as part of a team
- Organisational skills with the ability to deliver a high volume of quality work
- Creative skills for contributing new and innovative ideas
- The ability to work well under pressure and meet growth targets and deadlines
- Networking and analytical skills
- Knowledge of existing and emerging social media platforms
- Excellent IT skills
- To be constantly looking to develop your own skills and identify new opportunities for growth
- To be adaptable and flexible in work styles to suit the needs of the company
- Experience in digital marketing or higher-level education with a desire to begin a career in digital marketing

Desirable skills:

- Experience with Adobe CC, mainly Photoshop and InDesign
- Knowledge of Pay Per Click advertising
- Understanding of industrial products and how they are used
- Experience with Magento CMS
- Experience with WordPress CMS
- Basic understanding of HTML

Hours of work and pay:

- Monday to Friday
- 08:30 - 17:00pm
- £16,000 per annum + £1,500 yearly bonus

If you feel that you meet the above criteria and are available for work, then we want to hear from you!

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