Email Marketing Executive - HTML, A/B, MVT, CRM, Mailchimp

Recruiter
Applause IT Innovation
Location
Birmingham
Salary
?20000 - ?25000 per annum + Benefits
Posted
10 Oct 2017
Closes
13 Oct 2017
Sector
General
Contract Type
Full Time
Email Marketing Executive - HTML, A/B, MVT, CRM, Mailchimp Birmingham - 20,000 - 25,000 + Benefits Email Marketing Executive with experience of developing intelligent and targeted e-marketing campaigns sought by a leading online training based organisation in Birmingham. They work with a wide range of companies in both the educational and commercial sectors to deliver training platforms, learning management systems and ecommerce websites to help attract and develop talent for their organisations. You will work collaboratively with the wider digital marketing and design teams to create and manage the company's email campaigns - analysing the success of these campaigns and recommending improvements. This will be done through A/B and MVT testing. CRM approach will also be key, segmenting the database and implementing remarketing strategies. The successful Email Marketing Executive should have: Previous experience in a Direct Marketing / Email Marketing Role Experience with Email Marketing Platforms - MailChimp, DotMailer, Sailthru etc. Excellent written communication and copywriting skills Experience with A/B / MVT Testing - Campaign Monitor, Slack, Optimizely Knowledge of HTML would be beneficial Good analytical skills The ability to motivate yourself as well as working in a team If you would like to apply for this role, please click "APPLY NOW" or send your CV to alexp[at]applauseit[dot]co[dot]uk Email Marketing Executive - Birmingham - 20,000 - 25,000 + Benefits - HTML, A/B, MVT, CRM, Mailchimp, Sailthru, DotMailer, Campaign Monitor, Slack, Optimizely, Copywriting - provided by Dice CRM, DIRECT MARKETING, HTML, SAP CRM