Multi Channel Marketing Executive

Esa Group Limited
10 Oct 2017
20 Oct 2017
Contract Type
Full Time
We are working with an exciting & quirky digital creative agency, that creates enjoyable and immersive digital experiences that stick with their audience. Our client is the result of the merger of a software provider and a software development company. In 2016 both previous organisations acquired a Digital Creative agency, & our client was born. Now well into their 16th year, they have gone from strength to strength with them now looking to expand their existing Marketing Team. As a Multi-Channel Marketing Executive, you will be responsible for the following: Responsibilities: - Working with the Head of Insurance to understand performance, trends in behaviour and identify opportunities to grow the channel's competitive footprint. - Set up and manage performance Management Information (MI) and translate data into insight both internally and externally to our main client. - Support the relationship management of our strategic partner to drive aggressive growth within the channel. - Deliver a first-class provider service and maximise income for the company. - Maximise commercial opportunities through development and idea generation to support alternative business models. - Drive the development of MI and performance analysis to deliver conversion improvements and widen our client's competitive footprint. - Focus on understanding and driving performance improvements through the use of data insight. - Provide market insight to the team through competitor research activity and sharing an interest in the industry through attendance at events, keeping abreast of movements/opportunities within the market. - Work closely alongside our technology colleagues to ensure we develop the best solution possible for our client. Main Duties: - Review performance MI daily/weekly/monthly to understand the drivers of current performance. - Proactively challenge and suggest opportunities to increase channel performance. - Develop capability to provide performance management information to our key partner on a regular basis. - Demonstrate a high level of analytical ability and translate data into actionable insight to generate growth for our client. - Share performance MI in a compelling manner which enables us to make recommendations for improvement to; - Product offering - Enhance customer experience and increase conversion - Extend their competitive footprint - Be proactive in providing feedback to the development/comparison teams based on competitor research to drive forward customer journey/experience enhancements. - Identify, manage and resolve day-to-day client issues and requirements and escalate to the Head of Insurance where required. Skills: - Great numerical skills and comfortable working with data. - Excellent process analysis and documentation skills. - Process and data lead in their thinking to drive the right outcomes and deliverables for partners. - Able to prioritise work. - Internal and external relationship management. - Self-starter. - Excellent organization skills and strives for perfection (attention to detail). - Confident communicator - telephone and face-to-face. - Intelligent and creative thinker. - Able to respond quickly to issues. - Ability to write user stories for task prioritisation. If you feel this could be a fantastic opportunity and chance to work and make a difference within a rapidly growing organisation, please do get in touch today.
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