Marketing Manager/Software/IT/Tech/AI/Artificial Intelligence/Warwickshire/Permanent/30-40k
My client, a successful software house is currently recruiting for an experienced Marketing Manager for a full time permanent role to be based in their Warwickshire Office. You will be responsible for content strategy, campaign management and lead generation for a suite of new cutting edge Artificial Intelligence (AI) apps and solutions. You will be a highly motivated, self-starter with a dynamic personality and drive to launch this new brand and conquer the AI market.
The Marketing Manager will be expected to:
*Research and evaluate markets and channels for existing and new product opportunities.
*Design and execute overall marketing strategy for current products.
*Work with the development team to manage new product development and existing product enhancements. Including strategies to collect real customer requirements eg User Voice, analysis of logs.
*Assessing the viability of both new products and enhancement to existing products.
*Managing launch campaigns.
*Managing web site, blog and social content.
*Ownership of CRM solution.
*Managing external agencies including data acquisition.
*Closed loop analysis of the effectiveness of all marketing activities.
*Total ownership of prospecting and lead generation.
Experience and Knowledge
*5 years of experience in progressively more responsible marketing positions in software or IT services sector.
*Degree in Marketing, Business, Communications or related field.
*Expert in digital communication and content.
*Experience of maintaining a CRM and digital marketing solution.
*Demonstrated ability to meet sales targets and activity quotas.
*A proven track record of strong client relationships.
*Excellent client service skills.
*Excellent written and verbal communication skills.
*Experience working with and managing external agencies.
*Outstanding skills using MS Office, Adobe CC, Sketch or other creative products.
*Good understanding of web design and content creation.
This position is open to Senior Marketing Executives that are looking for their first Marketing Manager role and also experienced Marketing Managers. If this sounds of interest sounds of interest then please don't hesitate to send an up to date CV for immediate consideration.
Spring Technology is acting as an Employment Business in relation to this vacancy.
Spring Technology is an Equal Opportunities employer; we welcome applicants from all backgrounds.