Digital & Ecommerce Manager
An exciting opportunity has arisen for a Digital Marketing/ Ecommerce Manager to join a leading distributor of own brand and branded beauty products based in Tamworth. Supplying to both Professionals and Retailers, they have a passion for the brands they work with and scour the globe to bring the best of the best to their customers.
The Role: With one direct report, the digital and ecommerce manager will be responsible for developing and delivering the digital strategy to raise the profile of each brand through trade and consumer on-line channels.
- Manage and develop digital marketing campaigns to drive traffic to the various transactional sites
- Manage the ecommerce platform and achieve sales growth.
- Measure success of all online channels
- Develop content plans for social media including competitions and paid social media
- Develop customer acquisition plans to increase consumer database
- Use CMS across different ecommerce platforms; Magento, WordPress and Shopify
- Write blogs and engage with influencers
- Creation of landing pages
- Manage all search channels including PPC, SEO, display and affiliate
- Expert user of Google Analytics and basic knowledge of HTML
The candidate: To be considered for the Digital Marketing and Ecommerce Manager role you will already have experience of working on digital campaigns across all channels, whether hands on or briefing agencies within a commercial transactional business. Excellent copy-writing skills are essential for this role along with a flexible approach and the ability to build relationships with stakeholders quickly. You will be creative, have fantastic organisation and project management skills and have a commercial mind, demonstrating where you have grown online sales through your digital marketing. Ideally from a retail, beauty, cosmetics, fashion, gifting background.
The role will be office based in Tamworth, a short distance from the M42 with a salary of GBP32,000-GBP38,000 DoE
Digital Marketing & Ecommerce Manager, Tamworth, GBP32,000 - GBP38,000