Data/Marketing Analyst CRM

Recruiter
Certes
Location
Warwick
Salary
34000.00 - 38000.00 GBP Annual
Posted
17 May 2019
Closes
31 May 2019
Contract Type
Permanent
Data/Marketing Analyst (CRM)
Location: Warwick
Salary: GBP34k - GBP38k depending on experience with bonus scheme, 25 days leave + bank hols, contributory pension scheme and much more!!

I am currently looking for a data analyst for a client based in Warwickshire, you will be working within the marketing Team and you will be delivering customer 360 reporting of the UK business of my client.

Your key responsibilities are:
*Creating reports and dashboards that contribute to the delivery of the business's vision for creating a 360 degree view of the customer.
*To set up reports and dashboards to track Marketing KPIs and supporting metrics.
*To establish robust ROI metrics for sales and marketing campaigns.
*Establish CRM reporting across to monitor CRM effectiveness.
*Establish reporting to measure the sales pipelines and conversions, based on CRM data.
*Anticipate future demands of initiatives related to data analysis and design/implement solutions to meet these needs.
*Extracting data based on agreed measures for marketing campaigns.
*To establish governance and document processes for data analysis.
*Complete analysis of sales and marketing activity and identify opportunities for increasing customer lifetime value. Including robust ROI metrics.
*Organise and drive successful completion of data insight initiatives through effective collaboration with analyst and data employees and key stakeholders, including defining and documenting requirements.
*Communicate results and business impacts of insight initiatives to stakeholders across the business.
*Liaise with UK and Group IT to deliver technical solutions that meet key users' needs.
*Be proactive in working closely with the marketing team to identify opportunities for increasing customer LTV.
*To ensure data quality and processes meet regulatory requirements (GDPR).

Education and Experience:
*Advanced Excel skills are essential.
*Experience of MS Power BI software.
*SQL experience would be beneficial but not essential.
*Comfortable with handling data of different formats.
*A passion for working with data, including high-quality and accurate work, and an ability to summarise key findings in simple terms.
*Marketing/Data/Statistical qualification - ideally a degree level qualification in one of these subjects, but non-graduates considered with relevant experience.
*Use of PowerPoint to create impactful slides and charts.

Please send your CV to Jade to discuss further.

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