Digital Marketing Executive

Recruiter
TMR Group
Location
Worcester
Salary
20000.00 - 25000.00 GBP Annual
Posted
13 Jul 2019
Closes
31 Jul 2019
Sector
Sales
Job Type
Executive
Contract Type
Permanent

Digital Marketing Executive

Worcester

GBP25,000

The Company

Working for an established B2B business who work with some of the largest retailers providing them with essential products. Working in beautiful surroundings for a company that values their employees, creating a positive and ambitious environment.

The Role

  • To create and deliver a range of digital marketing and e-commerce campaigns that encourage new traffic through the website, and ensure effective communication of leads to the sales division
  • Creating targeted email campaigns to drive new business or develop existing client relationships
  • Ensure all social media channels are up to date with engaging and exciting content, in conjunction with other key stakeholders
  • Experience with SEO to encourage lead generation
  • Measuring success in terms of lead generation, improvements in organic traffic, rankings for keywords and also measurable improvement in website engagement. As a result of content initiatives and positive engagement on social media accounts
  • Engaging with customers on a B2B level across multiple digital channels
  • Conduct regular analysis of all content campaigns to assess visitor data, campaign effectiveness and areas for improvement
  • Competent in producing engaging social media in line with content policy
  • Managing the content on the website via CMS, quality score, conversion, UX and UI
  • Online Marketing, Blogs, Social Media, Websites, Digital Graphics, Competitive analysis, PPC, SEO, CS5, Photoshop, online banner design, online content
  • Responsible for reporting on all key metrics

The Candidate

  • Track record of working on B2B Digital Marketing Campaigns and Ecommerce campaigns
  • Global marketing campaign expeience
  • Google Analytics
  • Experience creating and executing email campaigns
  • Strong writing/content skills

ID: 895563