Marketing Manager

2 days left

40000.00 - 50000.00 GBP Annual + GBP40000 - GBP50000/annum
21 Oct 2019
18 Nov 2019
Job Type
Contract Type
Russell Taylor are actively recruiting for a Marketing Manager to lead the marketing function of a reputable Engineering Company in Stone, Staffordshire. The successful candidate will ensure the delivery of effective marketing strategies in line with business objectives, providing a marketing function that supports the Business in achieving its goals; increasing sales and awareness of the brand and capabilities.

Key Responsibilities
* Providing direction and guidance to the Executive Team on all aspects of Marketing
* Develop and manage the execution of a strategic marketing plan
* Proactively develop campaigns to support the business objectives and GTM strategy
* Project management of all marketing campaigns
* Development and delivery of internal and external marketing communications
* Leading the development and marketing of the company brand
* Own the website and social media presence to ensure they are developed and maintained in line with the marketing strategy
* Management of the Marketing and PR annual budget
* Provide marketing and PR support to tenders
* Management of the Marketing Assistant and external providers

* Generating appropriate Marketing and PR material in line with our brand and GTM activity
* Develop an internal marketing strategy to support lead generation
* Provide quality market sector analysis in support of the Company growth plans
* Ensuring consistency in all aspects of our marketing message
* To lead the development of the company brand and branding position.
* Creation and delivery of press releases to the marketplace
* To support the development of client relationships through customer feedback satisfaction processes and client reference programme
* To take ownership of the Company Website and its development and day to day maintenance
* Controlling the marketing and PR budget and activities.
* Liaison and co-operation with marketing teams throughout the group
* Ensuring that all marketing material is current, relevant and supports the sales effort, whether targeted or in general
* Design, development and co-ordination of effective exhibitions and events.

Essential Requirements:
* Demonstrable experience in a marketing management role
* Demonstrable successful experience working in a B2B marketing role.
* Strong communicator with good presentation skills.
* Good organisational and analytical skills.
* Flair for creative/marketing writing.
* Ability to build and maintain relationships at all levels.
* Ability to represent the business in a professional manner.

Desirable Requirements:
* Automation and/or IT/Digital industry experience
* Strong IT skills to support web design and maintenance and social media presence.
* Good understanding of how to leverage the benefits of digital routes to market
* Track record of impact on sales growth

Personal Qualities:
* Degree qualified or equivalent
* Professional marketing qualification-CIM.
* Full driving license.
* Flexible approach to working hours.
* Willingness to travel and reside overnight where required.

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Russell Taylor will be acting within your interest and will contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy h t t p s : / / w w w . r u s s e l l - t a y l o r . c o . u k / p r i v a c y - p o l i c y on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or the GDPR please contact us on h u s s e l l - t a y l o r . c o . u k